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Industry Diversity Research

Workforce Surveys

The Walter Kaitz Foundation is proud to fund two annual reports on the state of diversity in the industry, the NAMIC AIM report & the WICT PAR report. This research allows companies to identify strengths and weaknesses, and to set goals and policies to improve their workforce diversity.

The latest full reports are listed below.

You can find the 2022 Executive Summary here.

NAMIC AIM Report

The NAMIC AIM report provides a baseline of statistics on the status of multi-ethnic employment in the cable telecommunications industry. Now in its ninth wave, NAMIC’s biennial diversity survey is a powerful example of the organization’s partnership with companies to provide information and resources to build a pipeline of diverse talent in the cable telecommunications industry.

The findings from the NAMIC AIM are important determinants of NAMIC’s programmatic direction, and leverage support for other strategic diversity endeavors. In fact, the initial 1999 research spawned NAMIC’s flagship Executive Leadership Development Program (ELDP), currently held in partnership with the University of Virginia Darden School of Business.

FULL REPORT: NAMIC AIM REPORT

WICT PAR Report

Biennially Women in Cable Telecommunications conducts the WICT PAR Survey. The PAR Survey is a central part of WICT’s overall PAR Initiative; an initiative designed to help cable companies reap the benefits of a more gender-diverse and inclusive workplace. In addition to gauging the representation of women throughout the industry’s workforce, the survey specifically measures the survey participants’ practices related to pay equity, advancement opportunities, and resources for work/life integration.

Based on the PAR Survey results, WICT creates an overall Executive Report that analyzes the movement and positions of women in the industry, indicating gender differentials in promotions, hiring, and exit rates. The report also assesses the representation of women at varying levels of the corporate hierarchy and within specific job disciplines.

FULL REPORT: WICT PAR REPORT

Other Diversity Reports

Provided below are additional reports on the state of diversity in film and media. These organizations (UCLA Hollywood Diversity Report, Nielsen African-American Consumer Report & USC Annenberg Report) provide further insight into the state of diversity in film and television content with their research.

Annenberg Inclusion Initiative: The Inclusion List 2023

The Inclusion List: Series Edition uses data regarding on-screen and behind-the-camera personnel to determine the 100 most inclusive broadcast and cable series from the 2021-22 broadcast season and streaming series from 2021 to 2023.

Read Report: The Inclusion List 2023

Nielsen African-American Consumer Report

Black audiences look for more authenticity and nuance in media content, those same expectations exist for campaigns from advertisers as well. The majority of Black viewers are more likely to watch content where they’re represented, and are more likely to buy from brands that advertise in representative content. The Nielson Diverse Intelligence Series explores in more detail.

Download Report: Nielsen African-American Consumer Report

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